Susan Foley Picture


Many companies may be letting significant growth opportunities slip by because they are not effectively harnessing the most able business builders they’ve got; their corporate entrepreneurs (Intrapreneurs).

The lack of focus in many companies on this very important role and the limited research are key impediments to leveraging this valuable resource. The long term consequence: a talent drain that is steadily robbing companies of whatever entrepreneurial edge they may have had.

“The most sought after professional for the 21st century economy will be a breed of corporate entrepreneurs, or Intrapreneurs, whose education and experience are both broad and deep and who have the skills for identifying and exploiting opportunities, fostering  team-based  innovation, creativity, and managing change.”

Elizabeth W. McBeth, University of Toronto


The book is based on research conducted with a group of experienced corporate entrepreneurs across a diverse set of industries. They were senior executives, many who reported into the CEO and were responsible for building multi-million, billion dollar businesses in their organizations. They provided new insight and understanding of what it means to be a corporate entrepreneur.

Included in this book are tools and techniques to identify and develop corporate entrepreneurs and build corporate entrepreneurship as a core competency.

The 3 P's of corporate entrepreneurship are:

 
  • People
  • Corporate Entrepreneur Profile™
     
  • Process
  • Corporate Entrepreneuring Audit™
     
  • Place
  • Corporate Entrepreneurial Infrastructure™

    At the end of the book you will find a list of Corporate Entrepreneuring Questions that will help you decide how entrepreneurial you and your firm really are.

    Entrepreneurs Inside provides the best insight, real-world experience, and truths that make corporate entrepreneurship one of the most exciting and motivational things your organization can do to achieve new business growth.



    “I applaud your innovation in developing a tool (Corporate Entrepreneur Profile™) that can be used to identify corporate innovators and successfully marry talent with the criteria for success."

     
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